| 000 | 00872nam a22002537a 4500 | ||
|---|---|---|---|
| 005 | 20220911103432.0 | ||
| 020 | _a9788131767160 | ||
| 040 | _aNapata-Lib | ||
| 082 | 0 | 4 |
_221 _a658.8 _bMAR |
| 245 | 1 |
_aMarketing management : _bA South Asian perspective / _cPhilip Kotler, Kevin Lane Keller, Abraham Koshy, Mithileshwar Jha |
|
| 250 | _a 14th ed | ||
| 260 |
_aNew Delhi : _bPearson Education, _c2013. |
||
| 300 |
_aXXV, 596 Pages : _bIllustrations : _c26 cm. |
||
| 336 |
_2rdacontent _atext _btxt |
||
| 337 |
_2rdamedia _aunmediated _bn |
||
| 338 |
_2rdacarrier _avolume _bnc |
||
| 650 |
_a Marketing _9248 |
||
| 650 |
_aManagement _9241 |
||
| 700 | 1 |
_aKoshy, Abraham _eAuthor. _9249 |
|
| 700 | 1 |
_aKotler,Philip _e Author. _9250 |
|
| 700 | 1 |
_a Keller, Kevin Lane _e Author. _9251 |
|
| 700 | 1 |
_a Jha , Mithileshwar _e Author. _9252 |
|
| 942 |
_2ddc _cERE |
||
| 999 |
_c70 _d70 |
||