01369nam a22002537a 4500 20220912130934.0 9780071232661 Napata-Lib 21 658.84 RJI Rayport, Jeffrey F. 475 Introduction to e-commerce / Jeffrey F. Rayport, Bernard J. Jaworski. Second Edition Boston : Mc Graw Hill, 2003. XVII, 516 Pages : Illustrations : 24 cm. rdacontent text txt rdamedia unmediated n rdacarrier volume nc This is the principles book for e-commerce. If you're looking for an e-commerce book that focuses more on strategy than technology, look no further than Introduction to e-Commerce. The Second Edition provides a solid foundation in all aspects of conducting business in the networked economy. Authors Rayport and Jaworski focus on what a manager needs to know about Internet infrastructure, strategy formulation and implementation, technology concepts, public policy issues, and capital infrastructure in order to make effective business decisions. - Back cover. Electronic commerce 476 Commerce électronique 477 Planification stratégique 478 Jaworski, Bernard J. Author. 479 ddc ERE 123 123 0 0 ddc 0 0 RLI RLI 2022-09-12 0 658.84 RJI 00000257 2022-09-12 2022-09-12 ERE 0 0 ddc 0 0 RLI RLI 2022-09-12 0 658.84 RJI 00000258 2022-09-12 2022-09-12 ERE 0 0 ddc 0 0 MLI MLI 2022-09-12 0 658.84 RJI 00000680 2022-09-12 2022-09-12 ERE